Hello. I am Jonathan, a hybrid creative leader firmly rooted in the design of brand, product, retail and committed to orchestrating the experiences in the physical and virtual spaces which they inhabit.

For the last five years, I had been serving as Range Identity Leader at IKEA, dedicated to identifying, strengthening and securing the interplay between the identity, range and communications for home furnishings, accessories and food.
 
You may find out more about me. If you have a specific curiosity, kindly contact me. Thanks!