About

Jonathan brings with him a wealth of international creative leadership experience honed at small innovative boutique agencies, global strategic design firms to numerous Fortune 500 companies. His client roster of consumer brands span from universally recognised names to emerging innovative start-ups.

In crafting award winning narratives with a humanistic approach to inspire, engage and connect people built on a comprehensive design strategy to strengthen brand equity, Jonathan is keen on bringing innovation to the forefront of the consumer experience they serve whilst being committed to a more sustainable future.

As a hybrid creative leader, Jonathan has been involved in the conceptualisation, strategy, direction and design of consumer experiences for global brands in the sectors of F&B, FMCG, sports fashion, luxury fashion, consumer electronics, transportation, home, pharmaceuticals to entertainment.

He has had the fortunate opportunity to contribute to shaping the design narrative of global consumer brands such as Gucci, IKEA, Tropicana, Ford Motor Company, Novo Nordisk, Scandinavian Airlines and adidas.

Aside from having spent a couple of decades in New York City, Jonathan has also lived and/or worked in Amsterdam the Netherlands, Torino/Milano Italy, Detroit MI USA, Stockholm/Malmö/Älmhult Sweden, Copenhagen Denmark and Herzogenaurach Germany, Tokyo Japan and Nanjing China.

EXPERIENCE
Range Identity Leader - IKEA (Inter-IKEA Group)
Design Director - Designit (Wipro)
Global Senior Design Director - adidas
Executive Creative Director - Arnell (Omnicom)
On-set Interior Art Director - NBC Universal
Designer - Ford Motor Company
Art Director - Grey Group (WPP)

 

EDUCATION
Umeå Designhögskolan - Graduate ID program
College for Creative Studies - BFA Transportation/ Product Design
School of Visual Arts - Graphic Design
Pratt Institute - Interior Architecture

ACADEMIA
IKDC Lund University/ Lund Sweden - Adjunct Instructor, Product Design department(ongoing)
Konstfack/ Stockholm Sweden - Adjunct Instructor, Product Design department(inactive)
Chalmers/ Göteborg Sweden - Project Sponsor, Product Engineering department(inactive)

AWARDS
German Design Award GOLD - Excellent Communications Design Packaging for SAS "New Nordic"
IxDA Awards - Best in Category Optimized for Scandinavian Airlines "New Nordic"
The Dieline Awards - 2nd Place Winner for the SAS Cube
Monocle Travel Top 50 - Best in-flight meal experience for Scandinavian Airlines "New Nordic"
Penta Awards - Bronze Prize for Scandinavian Airlines "New Nordic"
Svenska Designpriset Awards - Nominee for Scandinavian Airlines "New Nordic"
Architizer A+ Awards - Best Branded Architectural Space award for adidas Boston Runbase
INDEX Awards - Nominee for shelter concept - Sanctuary
Red Dot Design Concept Awards - Winner in Habitat Category for shelter concept - Sanctuary
Well Tech Quality of Life Awards - Nominee for shelter concept - Sanctuary
Design 21 SDN Competition - Winner of 3rd and Most Popular Prize for shelter concept - Sanctuary

 

ORGANIZATIONS / CLUBS / AFFILIATIONS
D&AD 
​IDSA New York Chapter 
IATSE Local 52 Motion Picture Studio Mechanics union(inactive)