Jonathan brings with him 25+ years of creative leadership experience at small innovative boutique agencies, global strategic design firms to numerous Fortune 500 companies.
He focuses on crafting brands with a human centered approach that bridge the boundaries of product, identity and brand interaction by bringing innovation to the forefront of the consumer experience they serve.
Jonathan has been involved in the creation, design and direction of consumer experiences for global brands in the sectors of F&B, FMCG, sports fashion, luxury fashion, electronics, transportation, home, pharma to entertainment.
His client roster of global consumer brands spans from 100+ year old family owned companies, established household names to new and emerging innovative start-ups.
Aside from having spent many decades in New York City, he has also had a career which has allowed him to live and work in Detroit MI USA, Stockholm and Malmö Sweden, Copenhagen Denmark and Herzogenaurach Germany.
South Korea born and New York City raised, he now resides in southern Sweden with his wife and daughter.
Jonathan is currently serving as Range Identity Leader @ Inter IKEA Group in Älmhult, Sweden.
Range Identity Leader - Inter IKEA Group
Design Director - Designit A/S
Global Senior Design Director - adidas AG
Executive Creative Director - Arnell(Omnicom)
On-set Art Director - NBC Universal
Car Designer - Ford Motor Company
Visual Merchandiser - Macy's New York City
Car Designer(contract) - Alfa Romeo SpA
AWARDS/ RECOGNITION/ EVENTS
2019 German Design Award Gold - Excellent Communications Design Packaging for SAS New Nordic
2018 Monocle Travel Top 50 - Best In-flight meal packaging for SAS New Nordic
2018 The Dieline Awards - Winner 2nd Place for SAS Cube
2018 IxDA Awards - Winner in Optimizing Category for SAS New Nordic
2017 Penta Awards - Bronze for SAS New Nordic
2017 Svenska Design Priset - Nominee for SAS New Nordic
2016 Architizer A+ Awards - Best Branded Retail Space for adidas Boston Runbase
2011 Red Dot - Winner of Best Design Concept for Sanctuary
2011 INDEX - Nominee for Sanctuary
2011 Well Tech Quality of Life - Nominee for Sanctuary
2008 Greenhouse @ Stockholm Furniture Fair - Reurbanize
2008 Design 21 SDN - Winner of 3rd and Most Popular Prize for Sanctuary
2008 Neuberger Museum of Art - Rip Off selected for Multiplicity
2007 Casa Cor Stockholm - Interior concept event
Umeå Designhögskolan - Graduate program ID
College for Creative Studies CAD - BFA Transportation and Product Design
School of Visual Arts - Graphic Design
Pratt Institute - Interior Architecture
IKDC Lund University/ Lund Sweden - Adjunct Instructor(yearly)
Konstfack/ Stockholm Sweden - Adjunct Instructor(inactive)
ORGANIZATIONS/ CLUBS/ AFFILIATIONS
IDSA New York Chapter
IATSE Local 52 Motion Picture Studio Mechanics union(inactive)
Birthplace: South Korea
Citizenship: USA and Sweden